Fred Wilson recently wrote this great post on LTV>CPA. It’s something us old-school direct marketers had ingrained in us from day one. It’s something that’s not taught as much as it used to be. It’s worth a read, particularly the comments section. (Fred always gets great comments!)
- Utica Callback… Saturday, 24 January 2015 12:19 am
- Consulting and Confirmation Bias Wednesday, 21 January 2015 9:28 am
- Utica, New York: A Day of Fun, A Story of Hope Thursday, 15 January 2015 9:08 am
- Enjoying Undamaged Goods Tuesday, 13 January 2015 9:31 am
- Waiting Two Years–Why Most B2B Marketing Isn’t Marketing Tuesday, 6 January 2015 10:54 am
- RT @roth_vinny: Wow I just joined twitter,,Friggin A or is it Ab?/ / 1 day ago
- RT @JBONAMASSA: Carmelita and I on 6th Avenue... Just hanging. http://t.co/iZQ5oVmHT2/ / 1 day ago
- “Do as I say” RT @DanielPink: Americans need to have 'less things', says US billionaire who flewto Davos on pvt jet dailym.ai/1uxuM65/ / 1 day ago
- Utica Callback… wp.me/p1quiV-e9/ / 2 days ago
- RT @curtbuthman: Craig Mark you're gonna love this 1995 style Facebbook Ad. #JustLikeAOL shrd.by/klecvF/ / 4 days ago
- Ha! RT @susan_w: Consulting and Confirmation Bias wp.me/p1quiV-e7 via @MarkPilip Parroting back the CEO's beliefs, sounds familiar!/ / 4 days ago
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.
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