Now is what you focus on when you don’t have the courage to make big decisions about the future.
Now is what makes managers scurry around in a panic , while leaders calmly think about next year.
Now is a shiny new object.
Now is about Wall Street.
Now is about being reactive.
Now is killing your business.
I should have probably also mentioned that “Now” is easy. It’s easy, especially in a corporation, to get a ton of people spun up over an illusory problem that’s got to be fixed NOW. The action and heroics that take place give one a quick hit of adrenaline. But when you look back at what actually took place, you find that most of the time it’s just been a bunch of running around and arm-waving. Nothing really takes place “NOW.”
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