- RT @jason_kint: Oh stop, @realDonaldTrump. Enjoy the space launch. There isn’t an ounce of truth to your tweet. None of these orgs publish…/ / 13 hours ago
- RT @jason_kint: The main issue is your overlord goes on national TV to mislead the public and help weaponize public discourse against a com…/ / 13 hours ago
- @benthompson Podcasting is simple. Prattle on with opinions about stuff in front of a mic. Upload it places. Have i… twitter.com/i/web/status/1…/ / 5 days ago
- RT @AdContrarian: Today's Newsletter: TRASH MEDIA AND TRASH TECH createsend.com/t/d-BB9D61A254…/ / 6 days ago
- RT @neilturkewitz: @kylotan The scale issue is deceptive at both ends of the spectrum. If your site is so big that you can’t operate it saf…/ / 6 days ago
- RT @bessbell: If you think a mask takes away your freedom you’re going to HATE a coffin./ / 6 days ago
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- ad fraud
- ad tech
- Bob Hoffman
- digital marketing
- digital media
- direct marketing
- marketing strategy
- Mark Ritson
- product development
- Simon Sinek
- social media
…properly-trained marketers focus on improving business performance. A bigger marketing budget might be a second order effect.
The Verge’s Silicon Valley editor, Casey Newton, tweeted on Thursday: So many publishers think they have audiences, when what they really have is traffic. I think we’re about to find out who has an audience. To find out who has … Continue reading
I love the holidays, but as a buyer, I hate this time of year. Media sales people and vendors are calling constantly looking for that use it or lose it “dump money.” If you have dump money, only two things … Continue reading
When somebody claims they’re a data-driven marketer, generally that means their actions are driven by cursory analysis of biased data sets, and that they lack a coherent strategy.
Next week, as you’re doing your annual IT work for parents, in-laws, aunts and uncles, take a few minutes and talk about protecting privacy and improving their cybersecurity. This Motherboard article, recommended by Bruce Schneier, is a great place to … Continue reading