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Recent Posts
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
- Know and Value Your Customer: A Forgotten Rule Friday, 24 July 2020 7:52 am
- Chumbox Your Users While Taboolaing Your Brand Equity Monday, 1 June 2020 11:59 am
Twitter Updates
- @tomfgoodwin Possibly, yes. Revenue and contribution margin are up here, as does *early* look at 2022 numbers, driv… twitter.com/i/web/status/1…/ / 9 hours ago
- @acfou Not a good look at all for #adtech but should we expect anything good from that crew?/ / 9 hours ago
- @aweissman Bonus for showing “Dreaming” by OMD./ / 9 hours ago
- @tomfgoodwin Significantly higher productivity and less time spent at the “office.”/ / 9 hours ago
- @simon_hayhurst @davetrott Reminds me of Colin Chapman’s “first, add lightness” approach to Lotus automobiles./ / 9 hours ago
- RT @davetrott: BARKING UP THE WRONG TREE davetrott.co.uk/2021/04/barkin…/ / 9 hours ago
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Monthly Archives: July 2020
Know and Value Your Customer: A Forgotten Rule
One of the hardest things to teach marketers is that our customers are everything and that our brands are–in the minds and lives of our customers–tiny, inconsequential things. That level of humility can be hard to achieve, but it’s necessary … Continue reading
Posted in Marketing, Strategy
Tagged LTV, social media, strategy
Comments Off on Know and Value Your Customer: A Forgotten Rule
