Tag Archives: security

Default Power

Posted on Thursday, 5 April 2018 10:37 am by markpilip

Facebook recently said that most of the 2 billion people on their platform had their personal data scraped. The reason, aside from Facebook’s appallingly sloppy controls over access to data, is defaults. Yesterday, Mark Zuckerberg admitted that most people kept … Continue reading →

Posted in Behavioral economics, Data, digital marketing, Security | Tagged , , , , | Comments Off on Default Power

Attacking You With Retargeting

Posted on Wednesday, 21 March 2018 9:06 am by markpilip

WebKit recently updated WebKit to address “An attacker seeking to track site visitors can take advantage of the user’s HSTS cache to store one bit of information on that user’s device.” in an interesting and understandable technical blog post by … Continue reading →

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Digital Marketing Tips From El Al

Posted on Wednesday, 24 January 2018 8:57 am by markpilip

El Al airlines has never been bombed and only hijacked once. This in spite of being a constant target for well-funded and persistent criminals. An enviable track record. How do they do it? Isaac Yeffet, El Al’s former head of … Continue reading →

Posted in Data, digital marketing, fraud, Media, Philosophy, planning, Security, Strategy | Tagged , , , , , , , | Comments Off on Digital Marketing Tips From El Al

The Finish Line in the Race to the Bottom

Posted on Thursday, 11 January 2018 8:48 am by markpilip

Last night, I was doing some analysis of a premium publisher’s site. I encountered RPM optimization in all its glory. And it made me sad and sick. The malvertising at left attempts to: Hijack browser settings Encourage installation of a … Continue reading →

Posted in Data, digital marketing, Media, Privacy, Rants, Security, Uncategorized | Tagged , , , , , | 1 Comment

Happy 2018! AdTech Surveillance Edition

Posted on Thursday, 4 January 2018 8:53 am by markpilip

How would you like it if somebody was standing over your shoulder jotting down your user ID (and who knows what else) as you were logging into sites, and then sharing the information with–well, it could be anybody? Thought so. … Continue reading →

Posted in Data, digital marketing, Marketing, Media, Privacy, Security | Tagged , , , , , , , | Comments Off on Happy 2018! AdTech Surveillance Edition

Next week, as you’re doing your annual IT work for parents, in-laws, aunts and uncles, take a few minutes and talk about protecting privacy and improving their cybersecurity. This Motherboard article, recommended by Bruce Schneier, is a great place to … Continue reading →

Posted on Thursday, 16 November 2017 8:38 am by markpilip | Comments Off on Thanksgiving Project: Security and Privacy

Building Blockchains of Trust

Posted on Wednesday, 31 December 2014 10:50 am by markpilip

I recommend this good article on how the concept of the blockchain (the root of cryptocurrencies like Bitcoin) works as a distributed database, improving trust and removing cost by eliminating the need for third parties. I can imagine using this … Continue reading →

Posted in Organization, Privacy, Security | Tagged , , , , , , , | Comments Off on Building Blockchains of Trust

We Need Action, Not Strategy, Said No Security Expert Ever

Posted on Tuesday, 20 May 2014 9:30 am by markpilip

Bruce Schneier’s recent post on Al Qaeda’s efforts to create their own encryption software had me shaking my head. They were making a very fundamental error that a lot of companies also make, even though Al Qaeda isn’t organized in … Continue reading →

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A Bitcoin for Identity

Posted on Wednesday, 11 December 2013 12:04 pm by markpilip

I believe that Fred Wilson from Union Square Ventures is a smart investor and astute observer of technology trends. His talk at LeWeb Paris is timely, because a lot of us are looking forward to 2014 and trying to figure … Continue reading →

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TSA Twitters Tiger Blood

Posted on Tuesday, 12 April 2011 5:59 am by markpilip

The fear industry, in the form of the TSA and the Department of Homeland Security is going to get into the social media game.  They’ve devised a plan to alert the public about security threats using Twitter and Facebook, among … Continue reading →

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