Tag Archives: security

Digital Marketing Tips From El Al

El Al airlines has never been bombed and only hijacked once. This in spite of being a constant target for well-funded and persistent criminals. An enviable track record. How do they do it? Isaac Yeffet, El Al’s former head of … Continue reading

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The Finish Line in the Race to the Bottom

Last night, I was doing some analysis of a premium publisher’s site. I encountered RPM optimization in all its glory. And it made me sad and sick. The malvertising at left attempts to: Hijack browser settings Encourage installation of a … Continue reading

Posted in Data, digital marketing, Media, Privacy, Rants, Security, Uncategorized | Tagged , , , , , | 1 Comment

Happy 2018! AdTech Surveillance Edition

How would you like it if somebody was standing over your shoulder jotting down your user ID (and who knows what else) as you were logging into sites, and then sharing the information with–well, it could be anybody? Thought so. … Continue reading

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Thanksgiving Project: Security and Privacy

Next week, as you’re doing your annual IT work for parents, in-laws, aunts and uncles, take a few minutes and talk about protecting privacy and improving their cybersecurity. This Motherboard article, recommended by Bruce Schneier, is a great place to … Continue reading

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Building Blockchains of Trust

I recommend this good article on how the concept of the blockchain (the root of cryptocurrencies like Bitcoin) works as a distributed database, improving trust and removing cost by eliminating the need for third parties. I can imagine using this … Continue reading

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We Need Action, Not Strategy, Said No Security Expert Ever

Bruce Schneier’s recent post on Al Qaeda’s efforts to create their own encryption software had me shaking my head. They were making a very fundamental error that a lot of companies also make, even though Al Qaeda isn’t organized in … Continue reading

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A Bitcoin for Identity

I believe that Fred Wilson from Union Square Ventures is a smart investor and astute observer of technology trends. His talk at LeWeb Paris is timely, because a lot of us are looking forward to 2014 and trying to figure … Continue reading

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TSA Twitters Tiger Blood

The fear industry, in the form of the TSA and the Department of Homeland Security is going to get into the social media game.  They’ve devised a plan to alert the public about security threats using Twitter and Facebook, among … Continue reading

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Best Buy Privacy Fail: The Return of Corporate Gobbledygook

Barry Judge, the EVP and CMO of Best Buy doesn’t take my privacy very seriously. I know this because of the email he sent me last evening. The liberal use of the word “we” tells me this is a committee … Continue reading

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CapEx = Dead

I had this conversation last evening as we were wrapping up the Neustar booth for the day.  If I was starting a company today, why would I ever buy any capitalized equipment? We decided that with a credit card we … Continue reading

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