markpilip
-
Recent Posts
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
- Know and Value Your Customer: A Forgotten Rule Friday, 24 July 2020 7:52 am
- Chumbox Your Users While Taboolaing Your Brand Equity Monday, 1 June 2020 11:59 am
- You’re Probably Laundering Oligarch Bucks Monday, 16 December 2019 9:42 am
Twitter Updates
- As always, worth a read #Marketing friends. Especially as you and your agencies try to spend what’s left in 2020 (l… twitter.com/i/web/status/1…/ / 12 hours ago
- RT @emptywheel: Dominion is going to find itself running a somewhat tarnished hotel brand before this is all over./ / 22 hours ago
- @Di_Ku @tomfgoodwin Yet destroyed the livelihoods of people in those industries while lining the pockets of a bunch… twitter.com/i/web/status/1…/ / 23 hours ago
- @tomfgoodwin These companies are typical #SiliconValley sociopathy. Another one is Bird & other scooter litter comp… twitter.com/i/web/status/1…/ / 23 hours ago
- RT @uticacollege: A huge shout out to our generous & committed students who collected & donated nearly 800 personal care items to @YWCA_MV…/ / 1 day ago
- RT @jason_kint: outstanding. And timely as I believe the cease and desist sent by Facebook to NYU cybersecurity researchers for scraping po…/ / 1 day ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
- adtech
- ad tech
- advertising
- analysis
- apple
- Bob Hoffman
- branding
- career
- communications
- D-Day
- data
- digital marketing
- digital media
- direct marketing
- education
- fraud
- leadership
- marketing
- marketing strategy
- Mark Ritson
- martech
- media
- organization
- people
- philosophy
- privacy
- product development
- programmatic
- sales
- security
- segmentation
- Simon Sinek
- social media
- strategy
- targeting
- technology
- Why
Categories
Category Archives: Security
Default Power
Facebook recently said that most of the 2 billion people on their platform had their personal data scraped. The reason, aside from Facebook’s appallingly sloppy controls over access to data, is defaults. Yesterday, Mark Zuckerberg admitted that most people kept … Continue reading
Posted in Behavioral economics, Data, digital marketing, Security
Tagged data, Facebook, GDPR, Mark Zuckerberg, security
Were You the Same in 2014?
Facebook is pumping out a lot of spin these days. They’re trying to make us forget they ran (and continue to run) a massive, unregulated surveillance operation. They’re trying to distance themselves from Cambridge Analytica in any way possible, before … Continue reading
Who’s Viewing Your Ads? Maybe Your IoT Security Camera.
Another day, another case of IoT security lapses. When buying digital media, you should always ask “how many humans are viewing my ads, and how can you prove it to me?” This article from Threatpost describes the extreme lack of … Continue reading
Happy 2018! AdTech Surveillance Edition
How would you like it if somebody was standing over your shoulder jotting down your user ID (and who knows what else) as you were logging into sites, and then sharing the information with–well, it could be anybody? Thought so. … Continue reading
Posted in Data, digital marketing, Marketing, Media, Privacy, Security
Tagged adtech, Adthink, malware, OnAudience, Princeton Center for Information Technology Policy, privacy, script, security
