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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Tag Archives: privacy
Happy 2018! AdTech Surveillance Edition
How would you like it if somebody was standing over your shoulder jotting down your user ID (and who knows what else) as you were logging into sites, and then sharing the information with–well, it could be anybody? Thought so. … Continue reading
Posted in Data, digital marketing, Marketing, Media, Privacy, Security
Tagged adtech, Adthink, malware, OnAudience, Princeton Center for Information Technology Policy, privacy, script, security
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Next week, as you’re doing your annual IT work for parents, in-laws, aunts and uncles, take a few minutes and talk about protecting privacy and improving their cybersecurity. This Motherboard article, recommended by Bruce Schneier, is a great place to … Continue reading
Thursday, 16 November 2017 8:38 am
Comments Off on Thanksgiving Project: Security and Privacy
Want to win in marketing? Think like a marketer, not the NSA. Surveillance doesn’t equal marketing strategy. Continue reading
Monday, 19 September 2016 1:01 pm
Comments Off on Mistaking Surveillance for Advertising
One Weird CRM Trick From Budget
I just updated my Budget account profile, which only took a few moments. Now, according to this email, it’s going to take Budget up to another three days to update my profile with them. I have no idea what the … Continue reading
Posted in Customer Care
Tagged Budget, CRM, email, marketing automation, PII, privacy
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Questions Advertisers Should Ask of AT&T and Verizon
It turns out that you’re not just a product when using free Internet services. Even when you’re paying AT&T and Verizon for cellular service, you’re still being productized by having your communications altered without you knowing about it. Both Verizon … Continue reading
Posted in Data, Marketing, Philosophy
Tagged AT&T, data, do not track, privacy, tracking, Verizon
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We Need Action, Not Strategy, Said No Security Expert Ever
Bruce Schneier’s recent post on Al Qaeda’s efforts to create their own encryption software had me shaking my head. They were making a very fundamental error that a lot of companies also make, even though Al Qaeda isn’t organized in … Continue reading
My Morning As A Product
I’ve been tracked over 700 times in just 5 minutes. That’s not including what the NSA is tracking about me. It’s just the count of the number of times Facebook has “called home” to various tracking services in the few … Continue reading
A Bitcoin for Identity
I believe that Fred Wilson from Union Square Ventures is a smart investor and astute observer of technology trends. His talk at LeWeb Paris is timely, because a lot of us are looking forward to 2014 and trying to figure … Continue reading
Posted in Data, Leadership, Organization, Philosophy, Privacy, Security
Tagged bitcoin, data, Fred Wilson, freedom, Mikko Hypponen, NSA, privacy, security, surveillance, trends
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Best Buy Privacy Fail: The Return of Corporate Gobbledygook
Barry Judge, the EVP and CMO of Best Buy doesn’t take my privacy very seriously. I know this because of the email he sent me last evening. The liberal use of the word “we” tells me this is a committee … Continue reading
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