Tag Archives: marketing automation

One Weird CRM Trick From Budget

I just updated my Budget account profile, which only took a few moments. Now, according to this email, it’s going to take Budget up to another three days to update my profile with them. I have no idea what the … Continue reading

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Improve Your Multichannel Marketing With a Whiffletree

Some of the digital natives out there might think of us old direct mail guys as being in the buggy whip business. Fair enough. It may be hard to see what mail has to do with retargeting, programmatic media buying … Continue reading

Posted in Marketing, Organization | Tagged , , , , , , , , | 1 Comment

Forget Big Data. Improve Marketing With a Cathode Follower!

What do tube amplifiers have to do with digital marketing? It turns out the analog world of tube circuits is more like the real world of marketing and advertising than the clean, digital, “Big Data” world we’d like to believe … Continue reading

Posted in Communications, Guitar, Marketing, Organization | Tagged , , , , , , , , | 1 Comment