-
markpilip
-
Recent Posts
- Your Target Audience Just Got Bigger Thursday, 26 January 2023 9:05 am
- Sometimes Friday, 15 April 2022 7:58 am
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
Twitter Updates
Tweets by markpilipLicense
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
- adtech
- ad tech
- advertising
- analysis
- apple
- Bob Hoffman
- branding
- career
- communications
- D-Day
- data
- digital marketing
- digital media
- direct marketing
- education
- fraud
- leadership
- marketing
- marketing strategy
- Mark Ritson
- martech
- media
- organization
- people
- philosophy
- privacy
- product development
- programmatic
- sales
- security
- segmentation
- Simon Sinek
- social media
- strategy
- targeting
- technology
- Why
Categories
Tag Archives: apple
What “They” Want Or Think Doesn’t Matter
On his deathbed Steve Jobs told Tim Cook not to worry about what he would do, but instead do what was right for Apple, or so the story goes. A great piece of advice. Now that Steve is dead, what … Continue reading
Posted in Data, Marketing, Product Development
Tagged apple, product development, research, Steve Jobs, Tim Cook
Comments Off on What “They” Want Or Think Doesn’t Matter
Reacting to Mainstream Media Articles
The recent retraction by This American Life of the episode about Foxconn’s iPad factory working conditions demonstrates why my immediate reaction to stories published by the mainstream media is appropriate. Wait. Apple’s slow/no response to the original story turned out … Continue reading
Posted in Communications
Tagged apple, communications, media, PR
Comments Off on Reacting to Mainstream Media Articles
IPad 3 Launch Predictions
Apple launches the iPad 3, or iPad HD. My predictions for today’s launch event: It will be faster The screen will be better It will have a camera with better resolution Some people will declare this product a “disappointment” Some … Continue reading
Apple’s War Chest
Chunka Mui provides his reasons for Apple to say no to using some of its $100 billion cash as a one-time dividend for shareholders. As a shareholder myself and one that’s been handsomely rewarded by Apple’s focus on the experience, … Continue reading
Posted in Communications, Marketing, Predictions, Product Development
Tagged apple, apple retail stores, chunka mui, dividends, Forbes, Google
Comments Off on Apple’s War Chest
Apple Wins CES
I didn’t go to CES this year and, with any luck, I never will. I think it’s easier to follow the flow of news from outside Las Vegas by watching my RSS feed, Twitter and other social media channels. While … Continue reading
Tears: A CEO’s Aspiration?
Simon Sinek published a truly meaningful article on Steve Jobs today. What made us cry for a billionaire who was very unlike the rest of us? A worthwhile read.
Posted in Career, Philosophy
Tagged apple, Simon Sinek, Steve Jobs
Comments Off on Tears: A CEO’s Aspiration?
Steve Jobs Sets Back Leadership 20 Years
Steve Jobs is one of my heroes and a man who achieved his objective of “putting a dent in the universe.” I enjoyed reading Walter Isaacson’s biography “Steve Jobs” because it gave me insight into the motivation behind the man … Continue reading
Posted in Leadership, Philosophy, Predictions
Tagged apple, books, predictions
Comments Off on Steve Jobs Sets Back Leadership 20 Years
Why There’s No iPhone 5
Now I know why Tim Cook didn’t introduce the iPhone 5. I believe that Steve Jobs, ever the thinker and ever the showman, is playing out his final and best script. And while doing so, he completes the smooth transition … Continue reading
Posted in Uncategorized
Tagged apple, product development, strategy
Comments Off on Why There’s No iPhone 5
Prediction: Streaming Wins, Powered by Apple
Bob Lefsetz published an article on Friday that powers this admittedly not very far out prediction. Streaming–powered by iTunes–becomes the preferred choice of music consumption in the US. We’ll achieve that by 2013. Why? Streaming music works. See Spotify and … Continue reading
Posted in Predictions
Tagged apple, media, music, prediction, spotify
Comments Off on Prediction: Streaming Wins, Powered by Apple
You must be logged in to post a comment.