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Tag Archives: education
When we purchase digital advertising, we place our faith in the algorithms–a fancy word for “recipes”–used to determine things like the final price of the inventory, which creative is shown, and the frequency at which those impressions are shown. There’s … Continue reading
“Як школа?”is something asked repeatedly of me by my grandparents growing up. The question–“how’s school?”–wasn’t just about whether I was getting A’s. Although the grade was important, the question really was “are you learning?” I found myself thinking about that … Continue reading
Does your company have an internal education system? You probably go there once a year or quarter for the compliance training, and not much else. It probably has some nice introductory music, cute little branded cartoons, and has scored quizzes at … Continue reading
Says the great Drayton Bird in his email this morning: “On-line marketing is just accelerated direct marketing.” He’s right. It’s therefore more important than ever that your marketers are properly trained: it’s harder to keep the rubber on the road … Continue reading
The point of education is not to learn from a predetermined set of knowledge. Nor is it to learn how to learn or how to fish for yourself. The point of education is to learn how to teach yourself.
My career wouldn’t be what it is without my strength in Excel. I had the good fortune to work for a company that required strong Excel (originally Lotus 1-2-3) skills. You had to become very proficient in spreadsheets and analysis … Continue reading