markpilip
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Recent Posts
- DSP Transparency Thursday, 20 July 2017 7:07 am
- More on Ads.txt Wednesday, 19 July 2017 12:41 pm
- Before You Worry About Match Rates… Wednesday, 19 July 2017 9:12 am
- Digital Media: As Memorable as Kenny G? Monday, 17 July 2017 9:07 am
- Nobody’s Talking About This ads.txt Problem Monday, 10 July 2017 9:16 am
Twitter Updates
- RT @Aelkus: Anytime someone says technology x is inevitable and unstoppable you should ask them if they have a financial interest in it/ / 1 hour ago
- RT @greenberg_rick: Clients...DEMAND transparency! "Only 43% of agency execs say don't take kickbacks" Grt piece: @jmandese @MediaPost http…/ / 1 day ago
- RT @TheRickWilson: No. It's time to actually TEACH ALGEBRA. twitter.com/NPR/status/887…/ / 1 day ago
- RT @zacharylipton: I don't think the media or business communities have caught on that nearly everyone *currently* peddling "AI-powered" ch…/ / 1 day ago
- I believe all marketers use ad blockers, refuse 3rd party cookies, etc. Using my dirty browser: Internet is a slow, buggy mess! #adtech/ / 1 day ago
- RT @markritson: The sad death of Tv continues in the USA. www-latimes-com.cdn.ampproject.org/c/www.latimes.…/ / 2 days ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- 2012 adtech advertising analysis apple Bob Hoffman branding career communications D-Day data digital marketing digital media direct marketing fraud Google ideas leadership marketing media meetings music online advertising organization philosophy planning predictions privacy product development programmatic sales security Simon Sinek social media strategy targeting technology thinking travel Why
Categories
Tag Archives: Why
The Point of Education
The point of education is not to learn from a predetermined set of knowledge. Nor is it to learn how to learn or how to fish for yourself. The point of education is to learn how to teach yourself.
Vision’s All You’ve Got
You might hire the smartest data scientists available. You might develop a product that has benefits that push all the user buttons. You might price that product perfectly. You might distribute it perfectly. You might create the most clever campaign … Continue reading
Posted in Branding, Philosophy, Product Development
Tagged product development, strategy, vision, Why
3 Comments
Real Innovation…
…changes the courses of industries, if not society. Real innovation gives us the lightbulb, Linux, and the Internet. Real innovation also breaks your company’s current profit model, organizational structure and strategies. Real innovation is also messy, scary and “dangerous” to … Continue reading
Posted in Branding, Communications, Leadership, Product Development
Tagged communications, product development, Simon Sinek, Why
1 Comment
Business = People
“If you don’t understand people, you don’t understand business.” Simon Sinek hits the nail on the head in an important talk at Behance’s recent design conference. Worth the time and it all starts with Why?
The Power of a Strong “Why” Statement
“Why are you here?” That’s my first interview question. It’s surprising how many people get rattled out of the gate by that question. Yet if you bump into an American in Paris tomorrow and ask the same question, you get … Continue reading
Marketing Ain’t Stealing
Simon Sinek’s post today covers a couple of faux products he purchased recently by mistake. His mistake. The companies that he purchased these products from had full intent of stealing his money by selling fake products and, ironically, destroying their … Continue reading
