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Recent Posts
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
- Know and Value Your Customer: A Forgotten Rule Friday, 24 July 2020 7:52 am
- Chumbox Your Users While Taboolaing Your Brand Equity Monday, 1 June 2020 11:59 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Category Archives: Behavioral economics
Default Power
Facebook recently said that most of the 2 billion people on their platform had their personal data scraped. The reason, aside from Facebook’s appallingly sloppy controls over access to data, is defaults. Yesterday, Mark Zuckerberg admitted that most people kept … Continue reading
Posted in Behavioral economics, Data, digital marketing, Security
Tagged data, Facebook, GDPR, Mark Zuckerberg, security
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Autonomy: Kitchen Cabinet Installers vs. Office Workers
I’m listening to the kitchen cabinet installers upstairs working on my new kitchen and it dawned on me that they have more autonomy than a typical cube- or open-plan dweller in an office. As Dan Pink points out, it’s mastery, … Continue reading
Posted in Behavioral economics, Leadership, Organization, Philosophy
Tagged autonomy, leadership, mastery, purpose
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What happens when everyone is a part-timer?
I’ve tried to live my business life following the adage “If my neighbor doesn’t have a job, sooner or later I won’t either.” I believe that strong communities exist when there is mutual respect, free exchange of ideas (good and … Continue reading
Posted in Behavioral economics, Leadership, Marketing, Media, Philosophy
Tagged Behavior, behavioral economics, Biology, economics, Jobs, Safety, Uber
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Tweeter (TWTRQ) Isn’t Twitter and the (Ir)rational Market
We’re smart, we’re rational, we do our research, we can’t be fooled. So we tell ourselves. But when it gets to be time to make a quick buck, everything goes out the window. Today, Tweeter Home Entertainment Group Inc.’s, the … Continue reading
Posted in Behavioral economics
Tagged behavioral economics, investing, Tweeter Home Entertainment Group Inc., Twitter IPO, TWTRQ
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Irrationality and Flight Change Decisions
As I write this, I’m relaxing while sitting in a nice NASCAR-themed restaurant in the Charlotte airport having a beer, catching up on email and listening to “Gimme Shelter” by the Rolling Stones. Fifteen minutes ago the outcome could have … Continue reading
Posted in Behavioral economics
Tagged behavioral economics, charlotte, decision making, travel
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