markpilip
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Recent Posts
- Talent > Systems Wednesday, 13 June 2018 8:47 am
- Default Power Thursday, 5 April 2018 10:37 am
- The Forgotten Boolean NOT Tuesday, 3 April 2018 9:02 am
- Were You the Same in 2014? Friday, 23 March 2018 8:42 am
- Algorithms: Recipes for Disaster Thursday, 22 March 2018 8:15 am
Twitter Updates
- RT @markritson: Cannes, Unilever, Influence Marketing and how I managed to turn my arse into a digital work of art and share it with the wo…/ / 5 hours ago
- RT @dennyhatch: “The addictive nature of Web browsing can leave you with an attention span of 9 seconds—the same as a goldfish.” —Dr. Ted S…/ / 6 hours ago
- RT @AdContrarian: A Copywriter's Burden: How does a focused brand strategy survive an hourly demand for "content?" bit.ly/10yGZw/ / 6 hours ago
- RT @acfou: Bad Guys Will Sell You Anything, ANY...THING... linkedin.com/pulse/bad-guys…/ / 1 day ago
- Buying digital media, friends? The fraud problem is probably 10x what you think it is and the bad guys have better… twitter.com/i/web/status/1…/ / 3 days ago
- @ShailinDhar @method_mi Yeah sure, why not? I can’t believe there’s no reasonableness year at the app stores. Oh wait. Revenue./ / 3 days ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Tag Archives: GDPR
Default Power
Facebook recently said that most of the 2 billion people on their platform had their personal data scraped. The reason, aside from Facebook’s appallingly sloppy controls over access to data, is defaults. Yesterday, Mark Zuckerberg admitted that most people kept … Continue reading
Posted in Behavioral economics, Data, digital marketing, Security
Tagged data, Facebook, GDPR, Mark Zuckerberg, security
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Mad Men Was Better
You used to pay your ad agency a 15% commission back in the day. You groused about the high fees, the bad or non-existent data about campaign performance and wondered why you had to pay for those fancy Madison Ave … Continue reading
Posted in Branding, Communications, digital marketing, Marketing, Media
Tagged adtech, DSP, Fees, GDPR, Mad Men, martech
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