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Recent Posts
- You’re Probably Laundering Oligarch Bucks Monday, 16 December 2019 9:42 am
- Killing the Paywall Monday, 12 August 2019 7:56 am
- D-Day Thursday, 6 June 2019 9:15 am
- USPS 3685 and the State of Marketing Tuesday, 23 April 2019 7:00 am
- First Mile Problems Thursday, 18 April 2019 7:30 am
Twitter Updates
- @Drpackuc Many thanks Dr. Pack! That was a great job and love the product, especially as a former @WPNR907 guy. Ho… twitter.com/i/web/status/1…/ / 1 hour ago
- RT @profgalloway: Sandberg would like to clarify: - FB definitely not consolidating apps in order to prevent breakup - FB *loves* GDPR - Z…/ / 9 hours ago
- @vinny_rinaldi3 TikTok will be a vector for ad fraud the likes of which we’ve never seen. What’s most amazing is ho… twitter.com/i/web/status/1…/ / 9 hours ago
- The last sentence is the best. And, instead of installing a blocker, better to put a Pi Hole on your network. twitter.com/markritson/sta…/ / 9 hours ago
- @sherylsandberg is an outright liar. She just doesn’t want to take the profit hit. #leanin to truth and self-resp… twitter.com/i/web/status/1…/ / 21 hours ago
- @Dr_Draper @AdContrarian I’m going to buy a dozen of each and hand them out. I’ll be the marketing Johnny Appleseed of anti-B.S./ / 23 hours ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
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Categories
Monthly Archives: September 2016
Adventures in Winback Direct Mail
Winback direct mail works when done correctly. Here’s an example from Blue Bottle Coffee that could have been so much better. Continue reading
Posted in Analysis, Marketing
Tagged Blue Bottle Coffee
Digital Flim-Flam: Mode Media Edition
How does the 10th most trafficked group of websites, per comScore, go out of business overnight? That’s what you should be asking yourself as you read the news about Mode Media’s abrupt shut-down last week, especially if you’re one of … Continue reading
Posted in Media, Tactics
Tagged digital marketing, digital media, fraud, video
Mistaking Surveillance for Advertising
Want to win in marketing? Think like a marketer, not the NSA. Surveillance doesn’t equal marketing strategy. Continue reading
