Daily Archives: Friday, 3 February 2012 3:45 pm

Improve Your Super Bowl Ads

When I watch ads during the Super Bowl Big Game, I usually find myself muttering “call to action, call to action” to the point that my wife starts putting away the sharp objects.  The amount of air time that’s wasted … Continue reading

Posted in Branding, Marketing | Tagged , , , | Comments Off on Improve Your Super Bowl Ads

Building Your Brand with Top Level Domains

Do you have a strong brand name? Wouldn’t you like to own the letters to the “right of the dot?” I think it’s a really good idea to consider it. ICANN recently opened the window for new top level domains–for … Continue reading

Posted in Branding | Tagged , , | Comments Off on Building Your Brand with Top Level Domains