Daily Archives: Friday, 20 June 2014 6:20 am

Whiffletrees and the OODA Loop

Sounds like a barbershop quartet and a fad from the 1950’s, doesn’t it? As I promised on Tuesday and finally got around to today, here’s the concept of using a whiffletree to manage your multichannel marketing. You might think that with … Continue reading

Posted in Analysis, Marketing, Organization, Tactics | Tagged , , , , , | 6 Comments