Daily Archives: Thursday, 29 December 2016 11:23 am

You’re Buying Digital Media All Wrong

The only people who ever got rich by developing exotic solutions to common problems are the ones selling the solutions. FOMO (fear of missing out) is not a reason to be wasting your dollars on untested media or unproven “audience” schemes pitched by salespeople. If the media works, it will be there tomorrow. Continue reading

Posted in Marketing, Media | Tagged , , ,