Tag Archives: content marketing

Social Media: How To Focus On The .02%

Before the next¬†social media maniac wants you to invest large swaths of your marketing budget entering into “conversations” with customers and prospective customers, watch this video. Greet them at the door with a calculator and do a little math. Then, … Continue reading

Posted in Analysis, Branding, Marketing, Media | Tagged , , ,

Improve Your Content Marketing With One Simple Trick

How do you know if your content marketing is any good? Well, if you’re using the term “content marketing” to describe what you’re publishing, it’s a good sign it probably stinks. If the generic “content” is the best you can … Continue reading

Posted in Communications, Media, Rants | Tagged , | 1 Comment