Tag Archives: AI

Fools rush in with AI: Brand safety edition

You’re a damn fool if you rely on the AI in Integral Ad Science or DoubleVerify to protect your ads from running on websites featuring racism, sexism, and far, far worse. See the recent Adalytics report linked below. Caution: There … Continue reading

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Mark Pilipczuk: From Struggles to Internet Marketing Success

Mark Pilipczuk’s journey from a cardboard shack in Sauquoit, New York, to an internet marketing influencer in St. Croix showcases resilience and hard work. Through self-education, personal branding, and effective content creation, he built an online presence while empowering others, demonstrating the power of authenticity and community engagement in digital marketing. Continue reading

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Advertising Needs More History Majors

In the United States in 2014, only 1.7% of the undergraduate degrees awarded were history degrees. In the period since 1971, the share of history and social sciences degrees has declined from 18% to 9%. 1 Why study history? According to … Continue reading

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