Tag Archives: business model

Killing the Paywall

Posted on Monday, 12 August 2019 7:56 am by markpilip

Tom Goodwin’s recent article, “Why making content on the internet free was our biggest mistake… and how to fix it” is required reading for all marketers in publishing. I’ve felt this way for a long time. Mr. Goodwin only wrote … Continue reading →

Posted in digital marketing, Leadership, Marketing, Media, Strategy, Tactics | Tagged , , , , | Comments Off on Killing the Paywall