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Recent Posts
- You’re Probably Laundering Oligarch Bucks Monday, 16 December 2019 9:42 am
- Killing the Paywall Monday, 12 August 2019 7:56 am
- D-Day Thursday, 6 June 2019 9:15 am
- USPS 3685 and the State of Marketing Tuesday, 23 April 2019 7:00 am
- First Mile Problems Thursday, 18 April 2019 7:30 am
Twitter Updates
- RT @markritson: The razor thin A4 eco tablet was my favourite innovation at Consumer Electronics Week. What was yours? https://t.co/OqWb1Cm…/ / 1 hour ago
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- @tomfgoodwin Never FTW/ / 3 hours ago
- Interesting article on capital arsonist @Casper in today’s WSJ by @eliotwb But one thing isn’t true—they did not pi… twitter.com/i/web/status/1…/ / 9 hours ago
- RT @UCPioneers: Pioneers to Hit Road for Two Conference Contests bit.ly/2TTbYz4/ / 1 day ago
- RT @UCPioneers: No. 5 Men's Hockey Due To Clash With Neumann, Manhattanville This Weekend bit.ly/3az6BuO/ / 1 day ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Tag Archives: corporate jargon
Creating Interest Through Jargon
If you look at some websites you’d come to the conclusion that some companies believe this theory. I was doing a quick analysis for a client this morning and bumped into a company that clearly subscribes to the theory. As … Continue reading
Posted in Branding, Communications, Marketing
Tagged clarity, communications, corporate jargon, jargon, messaging
2 Comments
New CEO Uses Corporate Jargon. Stock Falls.
Research in Motion Ltd. (RIM) just replaced co-CEOs Jim Balsillie and Mike Lazaridis with Thorsten Heins. I have no idea how well Mr. Heins will do as RIMs CEO, nor have I spent any time exploring his background. But I … Continue reading
Posted in Communications, Organization
Tagged CEO, communications, corporate jargon, gobbledygook, heins, jargon, jim balsillie, mike lazaridis, YouTube
2 Comments
