A recent post from Peter Saddington on Agile Scout brought Simon Sinek to top of mind, once again. This is an inspiring way to start 2012 and worth a view. Simon’s famous quote is worth republishing here:
“The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.”
I will add a personal aspiration for 2012 that you might consider:
The goal is not spend your precious attention with everybody who wants to consume it. The goal to devote your attention to those who share your beliefs and, together, accomplish great things.
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