Monthly Archives: March 2014

Owning a Position

Posted on Monday, 24 March 2014 8:28 am by markpilip

You can–and should–start with your “why.” Know what your organization stands for and communicate that. But if you want to own a position in the customer’s mind, there’s only one way. Put out a product that does it. Shipping > four … Continue reading →

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Don’t Be Blind To Domain Dependence

Posted on Thursday, 20 March 2014 6:11 am by markpilip

Why did the auto dealers in New Jersey work to get Tesla’s direct sales model banned in the state? Why do Uber and Lyft have to battle taxi and limousine commissions in order to do business? And why didn’t Hilton … Continue reading →

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What’s Up With WhatsApp?

Posted on Tuesday, 4 March 2014 6:02 am by markpilip

I haven’t had a lot of time to think about Facebook’s acquisition of WhatsApp. But my former IMP colleague Larry Solomon has been thinking about it. He recently emailed to ask my thoughts, which are published on his blog here.

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