Daily Archives: Tuesday, 1 November 2016 9:21 am

Where’s the Digital Tear Sheet?

Digital advertising is a mess. Your ads aren’t likely to be seen because: Ad fraud is out of control and getting worse Most of our ads are shown to bots Only 35% of ads actually shown to humans are viewed … Continue reading

Posted in Communications, Direct Response, Marketing, Media | Tagged , , , , , | 2 Comments