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Recent Posts
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
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- Chumbox Your Users While Taboolaing Your Brand Equity Monday, 1 June 2020 11:59 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Daily Archives: Monday, 12 August 2019 7:56 am
Killing the Paywall
Tom Goodwin’s recent article, “Why making content on the internet free was our biggest mistake… and how to fix it” is required reading for all marketers in publishing. I’ve felt this way for a long time. Mr. Goodwin only wrote … Continue reading
Posted in digital marketing, Leadership, Marketing, Media, Strategy, Tactics
Tagged business model, media, New York Times, paywall, publishing
Comments Off on Killing the Paywall