Tag Archives: ad exchange

DSP Transparency

Do your DSP(s) have any rebate agreements with ad exchanges or anybody else? If not, great! Is that explicitly laid out in the contracts you have with them, and do you have full audit rights? And if not, why not? … Continue reading →

Aside | Posted on Thursday, 20 July 2017 7:07 am by | Tagged , , , , , | Leave a comment

Ad Exchange Rules of Thumb

Working with ad exchanges? Do these things. Continue reading →

Aside | Posted on Thursday, 11 May 2017 9:00 am by | Tagged , , , , | Leave a comment