Tag Archives: adtech

Why ads on my personal blog? I’m running a little experiment right now. More to come and the ads will come down. I don’t like them either. Continue reading →

Posted on Tuesday, 15 November 2016 9:27 pm by markpilip | Comments Off on Why Ads?

Still Trust in Big Data?

Posted on Wednesday, 9 November 2016 7:55 am by markpilip

We had an election yesterday where hundreds of millions of dollars of models, data collection and analytics predicted one outcome. We got the other. Still think you can predict how a particular ad impression will impact a purchase decision for the … Continue reading →

Posted in Analysis, Communications, Data, Marketing, Media | Tagged , , , , , , | Comments Off on Still Trust in Big Data?