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Recent Posts
- Your Target Audience Just Got Bigger Thursday, 26 January 2023 9:05 am
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- Who Pulled the Names? Friday, 4 December 2020 8:45 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Tag Archives: customer care
The Customer is Right. Usually.
Today Seth Godin clarifies Rule #1 by breaking it into two parts a. the customer is always right b. if that’s not true, it’s unlikely that this person will remain your customer. Part b reminds us that our products should never … Continue reading
Posted in Branding, Customer Care, Marketing, Product Development
Tagged cancellation, Comcast, customer care, Customer Service, Seth Godin
Comments Off on The Customer is Right. Usually.
Coordination: A Lost Art
We all have lots of channels and methods of communicating with our customers. Usually, they only have to be consistently on message. There are instances when it helps to have your communication channels completely aligned, not only on message, but … Continue reading
Posted in Customer Care, Marketing
Tagged customer care, radio, subscription, TM
Comments Off on Coordination: A Lost Art
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