markpilip
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Recent Posts
- D-Day Thursday, 6 June 2019 9:15 am
- USPS 3685 and the State of Marketing Tuesday, 23 April 2019 7:00 am
- First Mile Problems Thursday, 18 April 2019 7:30 am
- At the End Wednesday, 6 March 2019 11:07 am
- Buy direct Sunday, 10 February 2019 1:14 pm
Twitter Updates
- RT @slpng_giants: This is the man that @facebook @YouTube and @twitter fought to keep on their platforms for over a year. https://t.co/ge…/ / 1 hour ago
- I’m not a resident of NY, so aside from my beloved @uticacollege , I have no #skininthegame But @WaysAndMeansNY I… twitter.com/i/web/status/1…/ / 1 hour ago
- She’s done humanity a massive disservice. twitter.com/dr_draper/stat…/ / 2 hours ago
- RT @johnnyryan: Major publisher group @DCNorg tells regulators "the sky won't fall" if RTB switches to safe, non-personal data. @jason_kin…/ / 2 hours ago
- I’m thinking this might allow parties in digital advertising to securely compare datasets and exchange only necessa… twitter.com/i/web/status/1…/ / 2 hours ago
- I was able to keep breakfast down. Now had “mobile-fluid activists” been there, it would have been messy here. twitter.com/tomfgoodwin/st…/ / 2 hours ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
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Categories
Tag Archives: questions
Programmatic: Buying or Media?
I’ve been asked a couple of times if I’m pro- or anti-programmatic. My answer, sometimes to the asker’s frustration, is “it depends.” Whether or not a medium works for you depends on many things. The first, and most fundamental question … Continue reading →
Improve Ad Performance With Slow, Deep, Breathing
My mission for 2018 is to help marketers improve their digital marketing performance. It’s a mess out there. The latest example? News UK (publisher of The Sun and Times of London) finds that SSPs were still offering their inventory for … Continue reading →
Posted in digital marketing, fraud, Marketing, Media, Strategy
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Tagged ad fraud, digital marketing, marketing strategy, procurement, questions
