markpilip
-
Recent Posts
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
- Know and Value Your Customer: A Forgotten Rule Friday, 24 July 2020 7:52 am
- Chumbox Your Users While Taboolaing Your Brand Equity Monday, 1 June 2020 11:59 am
Twitter Updates
- @jason_kint Everybody that works at Facebook owns the evil. It’s been well known for years, in the press and, thank… twitter.com/i/web/status/1…/ / 4 hours ago
- @jason_kint The two bad apples that spoil the entire orchard./ / 4 hours ago
- @srnaegel @MarshaCollier Yep. That is low pay. And with split shift and mostly part-time nature, it doesn’t even wo… twitter.com/i/web/status/1…/ / 4 hours ago
- Last evening’s new analogy: The DMV, staffed by weather people, who can’t do math./ / 17 hours ago
- RT @MegynKellyShow: "The thought that this company doesn't have empathy or concern for our children is continued evidence that [Facebook] i…/ / 1 day ago
- Can’t wait to watch this. @jasonelibecker is a great musician. And @JBONAMASSA is a great interviewer, and happens… twitter.com/i/web/status/1…/ / 1 day ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
- adtech
- ad tech
- advertising
- analysis
- apple
- Bob Hoffman
- branding
- career
- communications
- D-Day
- data
- digital marketing
- digital media
- direct marketing
- education
- fraud
- leadership
- marketing
- marketing strategy
- Mark Ritson
- martech
- media
- organization
- people
- philosophy
- privacy
- product development
- programmatic
- sales
- security
- segmentation
- Simon Sinek
- social media
- strategy
- targeting
- technology
- Why
Categories
Tag Archives: questions
Programmatic: Buying or Media?
I’ve been asked a couple of times if I’m pro- or anti-programmatic. My answer, sometimes to the asker’s frustration, is “it depends.” Whether or not a medium works for you depends on many things. The first, and most fundamental question … Continue reading →
Posted in digital marketing, Media, Travel
|
Tagged buying, media, programmatic, questions
|
Comments Off on Programmatic: Buying or Media?
Improve Ad Performance With Slow, Deep, Breathing
My mission for 2018 is to help marketers improve their digital marketing performance. It’s a mess out there. The latest example? News UK (publisher of The Sun and Times of London) finds that SSPs were still offering their inventory for … Continue reading →
Posted in digital marketing, fraud, Marketing, Media, Strategy
|
Tagged ad fraud, digital marketing, marketing strategy, procurement, questions
|
Comments Off on Improve Ad Performance With Slow, Deep, Breathing
You must be logged in to post a comment.