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Recent Posts
- Sometimes Friday, 15 April 2022 7:58 am
- Who Pulled the Names? Friday, 4 December 2020 8:45 am
- Creating a Narrative… Thursday, 12 November 2020 7:45 am
- What are Your Principles? Wednesday, 19 August 2020 7:56 am
- Know and Value Your Customer: A Forgotten Rule Friday, 24 July 2020 7:52 am
Twitter Updates
- RT @acfou: CLIENT MEMO: turn off all yahoo properties from programmatic media buys (I know some of you have already done so a while back)…/ / 4 hours ago
- @adamsmalys @profgalloway Majority? Source?/ / 4 hours ago
- @RobertWired @profgalloway Being mired in debt is not mutually exclusive to also owning some equities./ / 4 hours ago
- @SportsTao @profgalloway No it’s not./ / 4 hours ago
- @UL1TMX @profgalloway No you don’t. I started investing not long before Black Monday as a college student, washing… twitter.com/i/web/status/1…/ / 4 hours ago
- @gbertini2 @profgalloway T-Bills and bonds losing real purchasing power in 8-10% inflationary environment is the de… twitter.com/i/web/status/1…/ / 4 hours ago
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Tag Archives: questions
Programmatic: Buying or Media?
I’ve been asked a couple of times if I’m pro- or anti-programmatic. My answer, sometimes to the asker’s frustration, is “it depends.” Whether or not a medium works for you depends on many things. The first, and most fundamental question … Continue reading →
Posted in digital marketing, Media, Travel
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Tagged buying, media, programmatic, questions
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Improve Ad Performance With Slow, Deep, Breathing
My mission for 2018 is to help marketers improve their digital marketing performance. It’s a mess out there. The latest example? News UK (publisher of The Sun and Times of London) finds that SSPs were still offering their inventory for … Continue reading →
Posted in digital marketing, fraud, Marketing, Media, Strategy
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Tagged ad fraud, digital marketing, marketing strategy, procurement, questions
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Comments Off on Improve Ad Performance With Slow, Deep, Breathing
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