Tag Archives: fake news

Want Salient Fake News? Next Gen TV is the Ticket

Prediction: If you think it’s easy to use social media advertising to–I don’t know–sway elections via (small) bags of rubles,¬†wait till you see what we get pumped into our homes via Next Gen TV. Full-motion, beautiful imagery, and powerful, targeted … Continue reading

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Fake News Root Cause: Digital Advertisers

Somewhere in our rush to use digital media, we got obsessed with reach and the size of audiences (the magic word again) and impressions. We got taken for a ride by the ad tech industry hucksters, who built an almost-perfect money-making machine on top of fake inventory created on phony websites. Continue reading

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