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- @jason_kint Pathmatics is lousy. I’ve looked at their data over years to try to do competitive benchmarking. I used… twitter.com/i/web/status/1…/ / 23 hours ago
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- Excellent article. Dr. Fou reminds us that human audiences grow slowly and gradually in reality. The fake shit you… twitter.com/i/web/status/1…/ / 3 days ago
- Heuristic: If job applicant went to @Harvard it means daddy has more money than brains. Move on to the next applica… twitter.com/i/web/status/1…/ / 3 days ago
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Daily Archives: Monday, 2 October 2017 9:50 am
Social Media: “Testing Ugly Early”
An old adage of direct response marketing is “test ugly early.” The reason is that ugly disturbs. And that breaks through and triggers response. The other benefit is that ugly is cheap and quick to produce. Ugly, disturbing, and cheap. … Continue reading
Posted in Leadership, Media, Philosophy
Tagged leadership, philosophy, social media
