Daily Archives: Thursday, 25 January 2018 9:41 am

The Root of Digital Advertising B.S.

Posted on Thursday, 25 January 2018 9:41 am by

For years, Bob Hoffman has been writing about the delusion held by advertisers that people want to interact with us or our ads. I was an early adopter of that now-disproven fantasy. I bought in back in ’89-’90 when I … Continue reading →

Posted in Analysis, Data, digital marketing, fraud, Marketing, Tactics | Tagged , , ,