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Recent Posts
- The danger of low variance Tuesday, 27 August 2024 12:03 pm
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- Building Marketing Tech Stacks? Forget Fast and Good; Look at Reliability and Schedule Thursday, 23 May 2024 9:44 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Based on a work at www.markpilip.com.- ad fraud
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Categories
Tag Archives: marketing automation
One Weird CRM Trick From Budget
I just updated my Budget account profile, which only took a few moments. Now, according to this email, it’s going to take Budget up to another three days to update my profile with them. I have no idea what the … Continue reading
Posted in Customer Care
Tagged Budget, CRM, email, marketing automation, PII, privacy
Comments Off on One Weird CRM Trick From Budget
Improve Your Multichannel Marketing With a Whiffletree
Some of the digital natives out there might think of us old direct mail guys as being in the buggy whip business. Fair enough. It may be hard to see what mail has to do with retargeting, programmatic media buying … Continue reading
Posted in Marketing, Organization
Tagged analog, conversion, DAC, digital, digital marketing, marketing automation, multichannel marketing, whiffletree, whippletree
1 Comment
Forget Big Data. Improve Marketing With a Cathode Follower!
What do tube amplifiers have to do with digital marketing? It turns out the analog world of tube circuits is more like the real world of marketing and advertising than the clean, digital, “Big Data” world we’d like to believe … Continue reading
Posted in Communications, Guitar, Marketing, Organization
Tagged amplification, analog, digital, guitar, marketing, marketing automation, music, noise, signal
1 Comment