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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Monthly Archives: November 2011
Simon Sinek published a truly meaningful article on Steve Jobs today. What made us cry for a billionaire who was very unlike the rest of us? A worthwhile read.
Why do you sell through distributors, resellers, VARs, or in other words, “the channel?” Is it worth your time building lots of infrastructure to manage the rules around distributing your product, dealing with channel conflict, commissions, “owning the customer” and … Continue reading
What does it say about a company which prominently puts their stock quote on the home page of their website? The guys who really own your stock–the institutional investors, hedge funds, and so on–don’t get their quotes from your website. … Continue reading
Products fail in the marketplace all the time. There’s a couple of main reasons why, but I’ll tell you why they didn’t fail: Marketing Corporate Communications All the marketing in the world can’t make a crummy product work. Look at the … Continue reading