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Recent Posts
- Killing the Paywall Monday, 12 August 2019 7:56 am
- D-Day Thursday, 6 June 2019 9:15 am
- USPS 3685 and the State of Marketing Tuesday, 23 April 2019 7:00 am
- First Mile Problems Thursday, 18 April 2019 7:30 am
- At the End Wednesday, 6 March 2019 11:07 am
Twitter Updates
- Friends—always, ALWAYS look at the placements (websites, apps, etc.). If you get this instead, be very skeptical. D… twitter.com/i/web/status/1…/ / 13 hours ago
- RT @uticacollege: Utica College continues to grow! "It’s the latest in a string of campus improvements designed to support growing academi…/ / 19 hours ago
- @AdContrarian Would love to see the brief on that: “Make a shit ad.” Job done./ / 22 hours ago
- @john__rosevear The consulting industry has bamboozled executives into thinking that problem-solving is a) only tau… twitter.com/i/web/status/1…/ / 23 hours ago
- RT @johnwilander: "Two years ago, Apple launched an aggressive battle against ads that track users across the web. Today executives in the…/ / 1 day ago
- RT @PostBaron: .@washingtonpost sued twice for release of these docs over 3-year FOIA battle that continues. 2,000 pages of unpublished not…/ / 1 day ago
License
Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Monthly Archives: November 2011
Tears: A CEO’s Aspiration?
Simon Sinek published a truly meaningful article on Steve Jobs today. What made us cry for a billionaire who was very unlike the rest of us? A worthwhile read.
Posted in Career, Philosophy
Tagged apple, Simon Sinek, Steve Jobs
“The Channel” to Nowhere
Why do you sell through distributors, resellers, VARs, or in other words, “the channel?” Is it worth your time building lots of infrastructure to manage the rules around distributing your product, dealing with channel conflict, commissions, “owning the customer” and … Continue reading
Posted in Customer Care, Organization, Product Development
Tagged channel, distribution, product development, sales, strategy
3 Comments
Stock Quotes on Home Pages
What does it say about a company which prominently puts their stock quote on the home page of their website? The guys who really own your stock–the institutional investors, hedge funds, and so on–don’t get their quotes from your website. … Continue reading
Posted in Philosophy
Tagged philosophy, theory, website
No Press Didn’t Kill Your Product
Products fail in the marketplace all the time. There’s a couple of main reasons why, but I’ll tell you why they didn’t fail: Marketing Corporate Communications All the marketing in the world can’t make a crummy product work. Look at the … Continue reading
Posted in Branding, Marketing, Product Development, Rants
Tagged communications, marketing, product development
8 Comments
Steve Jobs Sets Back Leadership 20 Years
Steve Jobs is one of my heroes and a man who achieved his objective of “putting a dent in the universe.” I enjoyed reading Walter Isaacson’s biography “Steve Jobs” because it gave me insight into the motivation behind the man … Continue reading
Posted in Leadership, Philosophy, Predictions
Tagged apple, books, predictions
