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markpilip
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Recent Posts
- The danger of low variance Tuesday, 27 August 2024 12:03 pm
- Robert De Niro, talking ad weirdness Monday, 12 August 2024 3:59 am
- Fools rush in with AI: Brand safety edition Wednesday, 7 August 2024 3:51 am
- D-Day Thursday, 6 June 2024 1:16 am
- Building Marketing Tech Stacks? Forget Fast and Good; Look at Reliability and Schedule Thursday, 23 May 2024 9:44 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Author Archives: markpilip
Stock Quotes on Home Pages
What does it say about a company which prominently puts their stock quote on the home page of their website? The guys who really own your stock–the institutional investors, hedge funds, and so on–don’t get their quotes from your website. … Continue reading
No Press Didn’t Kill Your Product
Products fail in the marketplace all the time. There’s a couple of main reasons why, but I’ll tell you why they didn’t fail: Marketing Corporate Communications All the marketing in the world can’t make a crummy product work. Look at the … Continue reading
Posted in Branding, Marketing, Product Development, Rants
Tagged communications, marketing, product development
8 Comments
Steve Jobs Sets Back Leadership 20 Years
Steve Jobs is one of my heroes and a man who achieved his objective of “putting a dent in the universe.” I enjoyed reading Walter Isaacson’s biography “Steve Jobs” because it gave me insight into the motivation behind the man … Continue reading
Posted in Leadership, Philosophy, Predictions
Tagged apple, books, predictions
Comments Off on Steve Jobs Sets Back Leadership 20 Years
Problems With Good Ideas
Good ideas have two major problems. They spread. They divert attention from bad ideas. Let’s look at the first problem with this image as the illustration. Regardless of what you think about the Occupy movement, you’ll have to agree that … Continue reading
Posted in Leadership, Organization
Tagged attention, ideas, leadership
Comments Off on Problems With Good Ideas
Two Types of People
There are two types of people in the corporate world. Those that ship product. Those that explain how they’re planning to get a team together to build the requirements to gain the approval to get the funding to hire the … Continue reading
Posted in Career, Leadership, Philosophy, Rants
Tagged leadership, organization, product development
Comments Off on Two Types of People
Why There’s No iPhone 5
Now I know why Tim Cook didn’t introduce the iPhone 5. I believe that Steve Jobs, ever the thinker and ever the showman, is playing out his final and best script. And while doing so, he completes the smooth transition … Continue reading
Posted in Uncategorized
Tagged apple, product development, strategy
Comments Off on Why There’s No iPhone 5
Crack Open an Academic, Find an Entrepreneur
At PWC’s Diamond Exchange yesterday, where I am the dumbest person in the room and loving it, I heard an interesting assertion by Justin Hall-Tipping. He said that “all university professors are fundamentally entrepreneurs.” After all, where else can you … Continue reading
Posted in Philosophy
Tagged entrepreneurship, ideas, thinking
Comments Off on Crack Open an Academic, Find an Entrepreneur
Lessons From Saguaro
I spent part of Sunday on a nature hike in Catalina State Park, outside Tucson. Like many visitors, I was in awe of the giant saguaro cacti that formed, in certain locations, a veritable cacti forest. Our guide was extremely … Continue reading
Someone’s Going to Sum You Up One Day
I originally wrote this on October 2, 2009 on my Facebook account. I just found it through Facebook’s new Timeline feature and thought I’d republish it here. —————————————— Great opinion piece from Peggy Noonan in the Journal today. It’s about the need … Continue reading
Squirrels: Just Say No
Squirrels are interesting. They’re cute, have a lot of energy and are soft and cuddly. But chasing after squirrels is a waste of time. You never catch them and, even if you did, they’re not much use. In short, squirrels … Continue reading
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