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Recent Posts
- Your Target Audience Just Got Bigger Thursday, 26 January 2023 9:05 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Tag Archives: process
“Guessing is a Dumb Man’s Job”
I was watching a Richard Feynman lecture from 1964, during which he described the scientific process. As usual, he did it in a way that even I could understand. Tell me if, in the next roughly 32 seconds of this … Continue reading
Posted in Education, Philosophy
Tagged adtech, martech, process, Richard Feynman, science, theory
Comments Off on “Guessing is a Dumb Man’s Job”
Design Your Community
Andrew Chen reminds us this morning to design our community along with our product. This design, as design thinking teaches, should be thoughtful and iterative. The design should not be accidental. Because accidental design is what gets us a customer … Continue reading
Posted in Customer Care, Marketing, Organization, Philosophy
Tagged customers, design, process, thinking
Comments Off on Design Your Community
Reading a Culture Through Bureaucracy
You can tell a lot about the corporate culture of a company by how aggressive the SG&A functions are. Do you get “escalated” (a favorite bureaucratic term, used only at large, inefficient companies) on when you: Neglect to fill out … Continue reading
Posted in Career, Communications, Organization
Tagged bureaucracy, process, SG&A
Comments Off on Reading a Culture Through Bureaucracy
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