markpilip
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Author Archives: markpilip
Would You Fire Your Children?
I certainly hope not. Yet how many executives who speak of their company as having a “family” atmosphere think nothing of sacrificing that same family when the numbers are a little short. Oh, it’s explained using all the right terms, … Continue reading
Posted in Career, Leadership, Philosophy, Strategy
Tagged leadership, leadership skills, philosophy, Safety, Simon Sinek
3 Comments
Bottom-Up P&L
I was looking for a file this morning and stumbled across a P&L sensitivity model I built in 1998. I built the model while working for the continuity marketer International Masters Publishers, where I learned (and eventually taught) proper direct … Continue reading
My Morning As A Product
I’ve been tracked over 700 times in just 5 minutes. That’s not including what the NSA is tracking about me. It’s just the count of the number of times Facebook has “called home” to various tracking services in the few … Continue reading
Owning a Position
You can–and should–start with your “why.” Know what your organization stands for and communicate that. But if you want to own a position in the customer’s mind, there’s only one way. Put out a product that does it. Shipping > four … Continue reading
Posted in Marketing, Philosophy, Product Development, Tactics
Tagged positioning, product development, startup
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Don’t Be Blind To Domain Dependence
Why did the auto dealers in New Jersey work to get Tesla’s direct sales model banned in the state? Why do Uber and Lyft have to battle taxi and limousine commissions in order to do business? And why didn’t Hilton … Continue reading
Posted in Career, Diversity, Education, Leadership, Organization, Product Development
Tagged Antifragile, product development, Taleb, Volatility
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What’s Up With WhatsApp?
I haven’t had a lot of time to think about Facebook’s acquisition of WhatsApp. But my former IMP colleague Larry Solomon has been thinking about it. He recently emailed to ask my thoughts, which are published on his blog here.
ID Theft – Be Always Diligent – Lesson from My Accountant
Originally posted on SafeSecurePrivate:
I am always careful of what information I give out. When the DMV was asking me for my Social Security number to put on my license I protested. Why does the DMV need this info? After…
Posted in Uncategorized
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What happens when everyone is a part-timer?
I’ve tried to live my business life following the adage “If my neighbor doesn’t have a job, sooner or later I won’t either.” I believe that strong communities exist when there is mutual respect, free exchange of ideas (good and … Continue reading
Posted in Behavioral economics, Leadership, Marketing, Media, Philosophy
Tagged Behavior, behavioral economics, Biology, economics, Jobs, Safety, Uber
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2013 in review
The WordPress.com stats helper monkeys prepared a 2013 annual report for this blog. Here’s an excerpt: A San Francisco cable car holds 60 people. This blog was viewed about 2,800 times in 2013. If it were a cable car, it … Continue reading
Posted in Update
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They still publish phone books
Yellowbook has a strange business model. It goes like this: you sell ads to companies that don’t fully realize the Internet has been invented, then chop down trees and pulp them into little books. Then, waste a lot of gas … Continue reading
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