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Recent Posts
- The danger of low variance Tuesday, 27 August 2024 12:03 pm
- Robert De Niro, talking ad weirdness Monday, 12 August 2024 3:59 am
- Fools rush in with AI: Brand safety edition Wednesday, 7 August 2024 3:51 am
- D-Day Thursday, 6 June 2024 1:16 am
- Building Marketing Tech Stacks? Forget Fast and Good; Look at Reliability and Schedule Thursday, 23 May 2024 9:44 am
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Mark Pilipczuk's blog by Mark Pilipczuk is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
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Categories
Author Archives: markpilip
Nuked Highlight
I know that Robert Scoble called Highlight one of the potential winners of SxSW 2012, but I had to remove the app from my iPhone. I had it running for one day and it ended up sucking down the battery … Continue reading
Should Society Let Us Exist?
When new CEOs are installed at companies, they’ll often set their agenda not by what they say, but by the questions they ask. On becoming IBM’s CEO, Sam Palmisano only asked four questions in his first meeting. I think they’re … Continue reading
Posted in Leadership, Organization, Strategy
Tagged corporations, IBM, leadership, society
2 Comments
Who Wins SxSW This Year?
Unfortunately, I won’t be going to SxSW this year after having a great time and learning a lot there last year. But I’ll still be watching from afar to see what “wins” in 2012. Last year, GroupMe killed it (my … Continue reading
Posted in Entrepreneurship, SxSW
Tagged Austin, iphone, mobile, ook factor, people discovery
Comments Off on Who Wins SxSW This Year?
IPad 3 Launch Predictions
Apple launches the iPad 3, or iPad HD. My predictions for today’s launch event: It will be faster The screen will be better It will have a camera with better resolution Some people will declare this product a “disappointment” Some … Continue reading
If You’re Going Out of Business Anyway…
Why wouldn’t you try to stop it? The answer in the newspaper industry, at least according to Mathew Ingram in GigaOM yesterday is culture. The newspaper industry has been circling the drain as the shift to free/cheap classified advertising has … Continue reading
Posted in Media, Strategy, Tactics
Tagged journalism, newspapers, strategy, tactics
Comments Off on If You’re Going Out of Business Anyway…
Reading a Culture Through Bureaucracy
You can tell a lot about the corporate culture of a company by how aggressive the SG&A functions are. Do you get “escalated” (a favorite bureaucratic term, used only at large, inefficient companies) on when you: Neglect to fill out … Continue reading
Posted in Career, Communications, Organization
Tagged bureaucracy, process, SG&A
Comments Off on Reading a Culture Through Bureaucracy
Judge Not, Lest Ye Be Lied To
Salespeople and product managers get lied to by prospects because the prospect fears their judgement will be questioned. Or so posits Seth Godin. I believe Seth is correct. How many times, when dealing with a salesperson selling a product you’ve … Continue reading
Don’t Ask Permission
Indicate your intent instead. Simon Sinek tells the story of a top U.S. Navy submarine commander who made one very simple change–sharing intention instead of asking permission–to improve the performance of his ship and crew. This subtle change is really … Continue reading
Posted in Communications, Leadership
Tagged initiative, leadership, millitary, ownership, Simon Sinek
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DICEE (Not Dicey) Products
Are you still making undifferentiated beige boxes of mediocrity, developed by lowest-common-denominator product managers that are sold through “the channel” to anybody who fogs a mirror? Look to your financial results if you don’t know the answer to the question. … Continue reading
Posted in Product Development
Tagged Guy Kawasaki, product development, speakers, video
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Who Are You?
Being self aware is good for us as leaders, and it’s good for us collectively as corporations. Not every company is a Silicon Valley startup. Nor does every company have a patent wall that can deflect competition. Yet many companies … Continue reading
Posted in Communications, Organization, Philosophy
Tagged financials, Hong Kong, ROE
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